Surveypal
Customer feedback and CX management platform combining a survey tool with a CXM platform.
Surveypal is a customer feedback platform from a Finnish company established in 2007, offering two products: a Survey Tool for creating and distributing surveys, and Surveypal CXM for aggregating, analyzing and acting on customer feedback collected from multiple sources. It addresses the challenge of turning scattered feedback into structured, actionable insight.
The Survey Tool supports survey design and customization, multi-channel distribution (online, in-app, in-person), automated workflows, and reporting. Integrations include Zendesk, Salesforce, Genesys, HubSpot, Severa, and Zapier. Surveypal CXM provides a unified view of feedback with AI-powered text and sentiment analysis, customizable sources, a Feedback Browser, and BI tool integrations. The platform is cloud-based, hosted on Microsoft Azure with EU servers, and is GDPR compliant.
Surveypal is aimed at teams working on customer experience across industries including retail and eCommerce, healthcare, hotels and lodging, and insurance. Pricing pages are available for both products; specific packaging details such as free plans, trials, or seat-based versus usage-based models are not stated on the pages reviewed.
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