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Directly

On-demand customer support combining AI automation with a network of independent experts

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Directly provides a customer support model that combines AI automation with a network of independent experts to handle customer inquiries. The platform addresses the need to scale support operations, manage fluctuations in inquiry volume, and reduce repetitive questions in the contact center. The OnDemand business was purchased by OnDemand Answers, Inc. (a CSS Corp company) in March 2022, and Directly is now part of that organization.

The platform includes capabilities such as Instant AI Resolutions for automated answers to repeat inquiries, Smart Ticket Routing that matches inquiries to experts, and a CSAT-Boosting Engine that promotes high-performing experts. It supports 100+ languages through AI-powered translation and expert localization, and integrates with channels including IVR, messaging, web, and email. Experts are compensated through a pay-for-performance model, receiving payment only when they resolve an issue.

Directly is aimed at organizations looking to augment their workforce and manage support across channels and initiatives such as digital transformation and business continuity, with stated applications in tech, telecom, and gaming industries.

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