Sonobi
Reach the right audience first with Sonobi's media innovations
Sonobi is an independent advertising technology company that operates a media marketplace connecting publishers and advertisers directly with audiences. Founded in 2012, it addresses the challenge of fragmented digital advertising by enabling programmatic header bidding, supply path optimization, and cross-device audience targeting through a single platform.
Its main capabilities include programmatic header bidding for publishers, supply path optimization (SPO) to streamline ad buying, and CTV/OTT advertising for connected TV and over-the-top video campaigns. The JetStream platform is a data-driven audience forecasting and planning tool that allows brands and DSPs to reach target customers across multiple sites, devices, browsers, and channels. The company also offers a native functionality for forging direct publisher-advertiser connections.
Sonobi serves both publishers and advertisers, with separate sections on its site for each audience. The JetStream platform includes a login portal for members. No information is provided about free plans, trials, pricing editions, or whether pricing is seat-based or usage-based.
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