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MetaRouter

Power Customer Identity, Retail Media, and AI Activation with MetaRouter’s Composable Data

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MetaRouter is a real-time Customer Context Infrastructure platform that captures first- and third-party customer data — identity, behavior, and consent — inside the customer's own cloud, before any other tool sees it. It addresses fragmented data collection across CDPs, analytics platforms, consent tools, and channels, where insights arrive after the customer moment has passed.

The platform includes Behavior, Identity, and Consent modules: server-side first-party data collection, a single owned data collector with cross-domain identity resolution, and consent enforcement with schema enforcement and PII filtering at the source. Additional capabilities include server-side tag management, flexible platform hosting on AWS, GCP, or Azure, Sync Injector, transform/map/filter, and data replay. Activation delivers clean signal to ad platforms, retail media networks, and marketing tools in real time; Inference provides real-time conversion prediction, fraud detection, and optimization.

MetaRouter is built for enterprises and retail media networks, with solutions for marketers, developers, privacy and compliance teams, and verticals including retail, CPG, and media. It runs inside the customer's own cloud infrastructure. The pages describe a demo-based engagement model; no free plan, trial, or pricing structure is stated.

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