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Tapstream

App marketing cloud

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Tapstream is an app marketing platform that combines analytics, deep links, app invites, and campaign landing pages to support mobile app user acquisition and engagement. It helps marketers measure traffic sources, personalize the new user experience, A/B test app marketing content, and turn an existing user base into an acquisition channel.

Core capabilities include real-time reporting for web and app traffic, deep linking into in-app content, an incentivized referral program, and custom landing pages for install campaigns. SDKs are available for iOS, Android, PhoneGap, Unity, Titanium, Xamarin, and Mac OS X, with a TSConfig configuration option. Higher tiers add API access, custom tracking domains, and third-party integrations with Mixpanel, KISSmetrics, Google Analytics, and Localytics.

Tapstream is aimed at app marketers and agencies. Plans are tiered by daily active users and include Analytics, Marketing Pro, and Marketing Expert editions, along with an Enterprise/Agency option offering a white-label dashboard, SLA, invoicing, and a customized contract. A 30-day free trial is available on the Analytics plan, and annual commitment pricing is offered on higher tiers.

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