Sensor Tower

One Platform. Every Metric. Total Visibility.

Sensor Tower is a digital market insights platform that provides data and analytics on mobile apps, digital advertising, gaming, web traffic, and audiences. It helps companies track downloads, revenue, user engagement, ad spend, and competitive benchmarks across the digital ecosystem. The platform is designed to give companies a comprehensive view of consumer behavior and market performance, enabling them to understand trends and competitor strategies.

Key modules include App Performance Insights, App Advertising Insights, Gaming Insights, Advanced Usage Insights, Pathmatics, Retail Media Insights, Audience Insights, and Web Insights. These cover metrics such as downloads, revenue, active users, sessions, keyword rankings, app ratings, share of voice, ad spend, impressions, and cross-platform web and app engagement. Data is sourced from a first-party consumer panel and app store APIs, then enriched with models and third-party datasets. The platform runs as a web application on AWS and is SOC 2 Type II compliant.

Sensor Tower is used by mobile app developers, growth and marketing teams, product managers, investors, game developers, publishers, and brands. It offers a free sign-up option, with full access to features available via paid plans. Pricing varies based on access level, markets covered, and features, and demos are available for evaluation.

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