Roku Advertising
All the TV you love, reimagined to do more
Roku Advertising is a connected TV advertising platform that lets brands and marketers plan, run and measure campaigns across streaming audiences. It addresses the challenge of reaching viewers on the Roku Home Screen and across the apps and channels they use, including the Roku Channel, while tracking how ads perform.
The platform provides campaign tools such as Roku Ads Manager, creative formats for streaming ads, and audience targeting. It connects with marketing and advertising platforms for measurement, covering performance from top-of-funnel activity through lower-funnel sales tracking, and offers insights on streaming and audience trends through guides and reports.
It is aimed at large brands and growth marketers looking to use TV as a performance channel. The site directs visitors to contact the team to get started; no free plan, trial, editions or pricing details are stated.
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