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Parrot Analytics

The Science Behind Smarter Media & Entertainment Investments

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Parrot Analytics is an entertainment analytics company that measures global audience demand for TV shows, movies, and talent. It offers products such as DEMAND360, Streaming Economics, Content Valuation, Sports Valuation, Audience Solutions, and the Plexie AI Agent. The platform is used by talent agencies, studios, streaming platforms, production companies, distributors, investment funds, and other media entities to inform content investment, production, acquisition, marketing, and distribution strategies.

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