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CaliberMind

Multi-touch attribution and marketing mix modeling platform for enterprise B2B go-to-mark

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CaliberMind is a GTM intelligence platform for enterprise B2B teams that brings fragmented marketing, sales, and offline data into a single warehouse, addressing the problem of inconsistent reporting across siloed systems. It combines multi-touch attribution, ABM insights, buyer journey intelligence, and Marketing Mix Modeling so teams can connect touchpoints to pipeline and revenue.

Built on an ELT architecture on Google BigQuery, the platform offers data transformation and unification, web engagement tracking, role-based dashboards, and over 170 enterprise integrations with Salesforce push/pull controls. Its Agent Cal AI provides agentic analytics using deterministic, SQL-based logic with auditable lineage, supporting attribution models including Markov chain approaches. Outputs can be activated into CRM, Slack, and email, or fed into external BI tools.

CaliberMind is aimed at marketing, sales, and RevOps teams within larger organizations, serving roles from individual contributors to executives. It is packaged as a demo-based enterprise offering with a pricing page; no free plan, trial, or seat-based details are stated.

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