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Webmetic

Identify B2B website visitors and turn anonymous traffic into qualified leads.

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Webmetic identifies the companies behind anonymous B2B website visitors, turning otherwise unattributed traffic into usable lead and account data. It runs without cookies and processes data on servers in Germany in line with GDPR requirements. The platform combines visitor identification with behavioral analysis and intent signals, so sales and marketing teams can see which organizations are visiting, what they are doing on the site, and where demand is forming.

Core capabilities include Visitor Intelligence for real-time company identification, Sales Intelligence for intent analysis and lead prioritization with CRM integration, Marketing Automation with an API-first architecture and multi-channel workflows, KI Smart Page for automatically personalized website content, and Analytics & Insights for real-time reporting, market potential analysis, and customer intelligence. Setup is described as taking about ten minutes without IT involvement.

Webmetic is aimed at B2B sales and marketing teams that want to convert website traffic into leads, shorten sales cycles, and personalize campaigns. A free trial is available, along with a free consultation to determine the appropriate solution.

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