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Lead Forensics

Turn anonymous B2B website traffic into revenue

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Lead Forensics is a B2B website visitor identification platform that reveals the companies visiting a website, even when they do not fill out a form. It solves the problem of anonymous traffic, allowing businesses to see which organizations are researching them and to engage those prospects before competitors do.

The platform provides real-time visitor alerts, firmographic insights, and decision-maker contact data. It includes a lead and pipeline manager for tracking opportunities, behavioral insights at the firmographic and business level, and workflow automation for lead routing. Integrations are available with Salesforce, HubSpot, Microsoft Dynamics, Pipedrive, Zoho, and many other tools via Zapier.

The software is designed for B2B sales, marketing, and account management teams. Pricing is based on website traffic volume and includes unlimited user access. A free trial is available, and there are two plan tiers: Essentials and Automate, which adds CRM integration, automated lead creation, and ABM account matching.

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