Synergy! (シナジー)
A cloud-based marketing SaaS for managing customer data and campaigns.
Synergy! is a cloud-based marketing SaaS from Synergy Marketing, Inc. that evolved from CRM. It brings customer database management and daily marketing activities into one system, covering email delivery, form creation, surveys, business card OCR, LINE delivery, external system integrations, and a lead dashboard.
Modules include database management, email delivery, form creation, survey creation, business card OCR, LINE delivery, external system integrations, and a lead dashboard. The product is designed so that only the needed functions are selected for a contract, and it supports connections with other services. Related offerings include Synergy!LEAD for Salesforce, which handles email delivery, forms, and web tracking within AppExchange, and DAYS GRAPHY, a living simulation system for understanding customer lifestyles.
Synergy! is aimed at marketing teams that manage customer data and run campaigns across email, forms, surveys, and LINE. It is packaged so that only the required features are contracted, and a trial application is available. The company also provides digital marketing support services alongside the product.
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