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ShinyStat

Analytics And On-Site Marketing Automation

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ShinyStat is an analytics and on-site marketing automation platform covering web, video, app and mobile measurement. It combines reporting with tools for acting on visitor data, and offers data consulting services including assessment, setup and support. The company states it has provided analytics since 1997.

The analytics range includes ShinyStat Web Analytics, Video Analytics, App Analytics and Mobile Analytics, with reports based on census data in real time. Marketing automation products include ShinyEngage, ShinyEngage B2B, ShinyAdapt and ShinySense, supporting on-site messaging, adaptive content and company-level automation. Data management is handled through Shiny Clustering and ShinyStat DMP, which organizes browsing, behavioural, socio-demographic and interest data for use with the automation products. Consulting covers Data Assessment, Data Setup and Data Support.

Editions are ShinyStat Free, ShinyStat Business and ShinyStat ISP, aimed respectively at general web measurement, ecommerce and agencies or organizations managing multiple digital properties.

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