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Pushwoosh

Customer engagement platform covering push, email, in-app, SMS and messenger channels

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Pushwoosh is an omnichannel customer engagement platform for mobile and web that unifies customer data and delivers personalized messaging across push notifications, in-app messages, email, SMS, and messengers such as WhatsApp. It addresses the challenge of coordinating fragmented customer data and multi-channel campaigns by building segments from profile data, events, uploaded lists, and RFM criteria, then orchestrating personalized journeys through visual automation.

Core capabilities include the Customer Journey Builder for cross-channel automation, flexible segmentation with grouped AND/OR filters, dynamic personalization using Liquid templates, and Best Time to Send optimization. Pushwoosh delivers through Apple APNs, Google FCM, Huawei HMS, and Amazon ADM, supporting rich media, action buttons, deep links, badges, and Live Activities. Analytics cover push, segment, campaign, and journey performance, while ManyMoneyAI serves as an AI marketing copilot that identifies performance opportunities and optimizes for revenue. A Messaging MCP beta feature connects external AI agents to Pushwoosh. Integrations include Adjust, Amplitude, AppsFlyer, Mixpanel, Segment, Shopify, HubSpot, RevenueCat, and others.

Pushwoosh is designed for marketing, product, and growth teams across industries including e-commerce, fintech, media, and gaming. It offers a free plan supporting up to 1,000 monthly active users with unlimited push and in-app messages and all features included, with email sends bundled monthly and SMS, WhatsApp, and messenger costs billed by third-party providers. Paid tiers add higher MAU limits, more AI requests, priority support, dedicated management, SLA guarantees, SSO, and private cloud options.

12 alternatives to Pushwoosh

Ranked by how well each tool replaces Pushwoosh: shared features, audience, price and popularity.

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