Lookback
AI-powered user research platform for interviews, usability testing, and analysis
Lookback is a remote user research platform for running moderated and unmoderated sessions, recruiting participants, and turning session recordings into shareable insights. It supports stakeholder alignment before research begins, live observation during sessions, and synthesis across multiple sessions and research rounds.
Core capabilities include Stakeholder Interviews for defining research goals, recruitment via a participant pool powered by User Interviews or self-managed links with screener questions and automated scheduling, and an invisible observation room with private chat and live streaming. AI features cover Discover (conversational search across sessions), AI Moderation follow-ups, Smart Headlines in transcripts, Stakeholder Goal Generation, Automated Findings, and one-click note-taking. Native iOS and Android apps capture screen, camera, voice, and gestures. Insights can be organized into findings and themes, shared as highlight reels or timestamped clips, and exported. Lookback also offers an MCP integration for connecting to an existing LLM, plus privacy redaction tools. Compliance materials reference GDPR, SOC 2 Type II, CCPA, and accessibility standards.
Lookback is packaged as a free trial with a limited number of sessions and a time-limited access window, followed by annual paid editions: Freelance (solo seat), Team (collaborators), Insights Hub, and Enterprise with custom pricing. Sessions and panel participants are allocated per plan, with additional sessions and pay-as-you-go participants available; Enterprise adds SSO, invoicing, security review, and dedicated support.
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