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DataForSEO

Powerful API Stack For Data-Driven SEO Tools

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DataForSEO is an SEO and marketing data provider that supplies search, advertising, backlink, and ecommerce data through APIs and databases, so teams can build data-driven tools without handling data collection themselves. It aggregates data from search engines, marketplaces, review platforms, and other websites to support SEO, PPC, backlink, and ecommerce use cases.

The product line includes APIs such as SERP, Keywords Data, Google Ads, Google Trends, Bing Ads, Clickstream, Backlinks, On-Page, DataForSEO Labs, Keyword Research, Market Analysis, Competitor Research, AI Optimization Data, LLM Mentions, Reviews, App Data, Business Data, Merchant, Domain Analytics, and Content Analysis, alongside Google, Bing, Amazon, App Store, Google Play, Business Listings, and Whois/HTML databases. Integrations cover Google Sheets, n8n, Make, Airtable, Postman, Zapier, Pabbly, and Lindy.ai, with AI/LLM access via DataForSEO MCP, Custom GPT, and Codex Plugin. A GUI lets users monitor and control API usage and spending, and documentation is provided for each API.

DataForSEO is aimed at SEO software companies, agencies, enterprises, developers, and teams building rank tracking, backlink analysis, reputation management, keyword research, and related applications. Pricing follows a pay-per-use model, and a free trial is available.

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