Streak
Gmail CRM for high-performing teams
Streak is a CRM and process management system built directly into Gmail, designed for teams that manage relationships, deals, and workflows from their inbox. It uses inbox activity to automatically log emails, populate deal records, and keep pipeline data current, reducing the manual data entry that often causes CRM adoption to fail. The system organizes work into pipelines and deals, with each deal serving as a shared workspace containing interaction timelines, files, comments, and contact information.
Core capabilities include pipeline management with filters, roles and permissions, shared contact databases, contact enrichment, and interaction timelines. AI features cover automated data entry, deal summaries, natural-language deal Q&A, formula columns, magic columns, and an AI pipeline creator. Communication tools include mail merge, follow-up sequences, campaign tracking, email view and click tracking, snippets, and a native dialer. Integrations include direct connectors, Zapier, Slack notifications, LinkedIn lead capture, lead capture forms, an API with webhooks, and scheduled exports to Google Sheets. Mobile apps are available for iOS and Android, with a Gmail app integration and an iPad-specific interface.
Streak is aimed at recruiters, fundraisers, sales representatives, and operators who work primarily in Gmail. The product is free to try, with paid plans available.
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