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Similarweb

AI-powered digital data intelligence for market, competitive, and consumer trends.

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Similarweb is a digital data intelligence platform that brings website, app, retail, and AI search data into one place for market research, competitive analysis, and performance tracking. It covers SEO and AEO, ad spend analysis, sales prospecting, app analytics, Amazon and retail insights, and AI search visibility, helping teams benchmark competitors, size markets, and identify growth opportunities across digital channels.

Core products include Web Intelligence, AI Search Intelligence, App Intelligence, Retail Intelligence, Sales Intelligence, and Stock Intelligence. Capabilities span keyword research, rank tracking, site audits, demand analysis, competitor benchmarking, AI brand visibility and citation analysis, Amazon sales performance, and CRM enrichment. Data is available through APIs, data feeds, and native integrations with AWS, Google Cloud, Snowflake, Databricks, Tableau, Power BI, Google Looker Studio, Microsoft Excel, HubSpot, and Salesforce, with an MCP option for AI workflows. AI Studio supports natural-language queries and AI-generated dashboards, while AI Agents automate workflows such as demand analysis and SEO strategy.

The platform serves marketers, researchers, SEO and PPC teams, sales and RevOps teams, ecommerce operators, and analysts. It is packaged as self-service plans for individuals, entrepreneurs, and small teams, alongside custom packages for businesses and enterprises. A free trial is available, and enterprise plans include SSO, dedicated support, custom data feeds, and managed services. Native integrations are included for customers with API access.

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