Reworked AI
AI platform that scores and surfaces qualified home-services opportunities using aerial-Im
Reworked AI is an opportunity intelligence platform that scores homes and homeowners to predict conversion likelihood. Its AI, Betty, combines Eagleview aerial roof imagery with demographic and behavioral signals to identify properties that need work and homeowners likely to act, helping roofing contractors and real estate investors prioritize outreach instead of marketing broadly.
Core capabilities include record scoring for bring-your-own lists, roof-verified opportunity discovery, neighborhood halo targeting, and a Zip Analyzer for territory planning. Delivery channels include Direct Mail sequences, Direct-to-Home digital ads, and a combined Mail + Ads bundle. The platform offers an API and connects with tools such as Salesforce, HubSpot, Zapier, Zoho, BoomTown, RealGeeks, DealMachine, and others.
Reworked AI serves roofing contractors and real estate investors, with industry-specific solutions for each. Pricing is usage-based rather than seat-based: records, opportunities, ZIPs, and campaign sequences are each priced per unit, with credits that do not expire. Add-on channels layer onto purchased records or opportunities at fixed all-in rates.
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