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Embedery

Turn visitors into valuable customers

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Embedery is a customer engagement platform for building popups, forms, in-web messages, emails and surveys, then organizing them into goals and flows that span in-app experiences and outbound messaging. It addresses the need to capture leads, collect feedback, drive sales and understand how visitors interact with a site, using customer segmentation and event-based analytics to measure how experiences perform.

Core modules include Elements (popups, top bars, micro surveys, social proof, headless forms), Goals & Flows, Customers & Segments, and Analytics. A no-code drag-and-drop editor supports blocks, multi-page popups, animations, responsive layouts, Google fonts, element variables, A/B testing, exit-intent targeting and built-in automation. Elements embed natively into webpages via a one-line install and work across platforms, with a WordPress plugin available. The integration layer connects to services including Slack, Google Sheets, Zapier and MailChimp, and headless forms provide an endpoint for custom form experiences.

Embedery is aimed at ecommerce stores, SaaS products, blogs and magazines, as well as marketing, sales and support teams. A free sign-up option is offered, alongside a template and goal-template library for getting started.

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