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Poptin

Email marketing automation, popups and forms for lead capture

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Poptin is a lead capture and email marketing platform that helps businesses turn website visitors into leads, subscribers, and customers. It combines popups and embedded forms with contact management and email automation, allowing teams to capture visitor information, organize their audience, and nurture contacts through targeted campaigns and automated sequences.

The platform includes a drag-and-drop editor for building popups and forms, with options such as lightboxes, slide-ins, floating bars, full-screen overlays, gamified popups, surveys, countdowns, and coupon delivery. Targeting and trigger tools cover visitor behavior, location, device, traffic source, page activity, and exit intent, alongside A/B testing and built-in analytics. Audience features include contact profiles, custom properties, tags, predefined and advanced segments, and an API for data syncing. Email capabilities include a drag-and-drop builder, templates, merge tags, scheduling, autoresponders, workflow automation with conditional splits, re-engagement campaigns, DMARC generation, and campaign analytics. Poptin connects with more than 70 native integrations, including Shopify, WordPress, Wix, BigCommerce, Weebly, and Ecwid, plus over 1,500 Zapier and Make integrations.

Poptin is designed for businesses, marketers, and agencies that want to capture leads and run email campaigns from one platform. It offers a free starting plan, with additional paid editions available.

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