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CPMStar

Maximize Ad Performance with SSP & DSP Solutions.

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CPMStar is an advertising technology platform that connects publishers with direct campaigns and programmatic demand, while also supporting brands and agencies with managed marketing services. Its proprietary bidding technology is designed to increase competition and yield for publisher inventory, and the platform has expanded beyond gaming into other verticals.

The platform offers an SSP for Publishers, a Managed DSP, and Integrated Marketing Services, alongside full-funnel campaign management. It combines a direct sales team with programmatic demand, and its technology integrates with Aditude's wrapper infrastructure. The company has operated since 2005 and was acquired by Aditude in 2024.

CPMStar is intended for publishers, brands, and agencies seeking advertising technology and managed campaign services. The company describes its solutions as customizable to specific requirements, with a process that begins with a consultation and moves through solution customization to deployment.

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