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Choozle

Self-service DSP for agencies.

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Choozle is a self-service demand-side platform (DSP) that brings campaign planning, activation, and measurement into a single system, helping advertisers manage programmatic media across channels without relying on fragmented tools. It connects into platforms where media is activated so investment can be routed, measured, and governed consistently across environments.

The platform provides access to DSPs including The Trade Desk, Amazon Ads, and Walmart Connect, with campaigns spanning display, CTV, video, audio, native, DOOH, search, and social. Features include audience targeting with first-party data onboarding via LiveRamp, ABM and CRM targeting, brand safety and fraud prevention, creative management, budget control, and campaign scheduling. Automated AI optimization adjusts ad groups across ten dimensions toward a chosen KPI. Reporting draws on Snowflake, Looker, and Fivetran, with Google Analytics integration for attribution, and site tagging is handled through the Smart Container Tag powered by Ensighten. Search and social are available as managed services.

Choozle is built for agencies and growth brands, supporting organization accounts with unlimited users and multiple advertiser accounts under one login. It offers both self-service programmatic and managed-service capabilities; pricing details are available by demo request.

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