Cedar
The AI-native workspace for mid-funnel sales.
Cedar is a sales platform that connects data from sales calls, emails, and CRM systems to provide a unified view of the sales process. It addresses the problem of fragmented sales information by extracting key moments from conversations—such as objections, pain points, and commitments—and linking them to specific deals and speakers. This allows sales teams to understand what is happening in their pipeline and why.
The platform includes several agents and modules. Pipeline Review offers a reconciled view of the pipeline with traceable flags, while Rep Playbook Adherence shows how well reps follow defined sales processes. Buyer Intelligence identifies what buyers value and where friction occurs. Other capabilities include Meeting Prep, a CRM Updater, a Multi-threading Agent, and a Daily Agenda. Cedar integrates with CRM systems and can connect to external tools via MCP. It also functions as an AI-native CRM.
Cedar is designed for sales teams, including account executives, sales managers, and revenue operations. It is packaged with a free plan for individual use with basic features, a Pro plan for professionals at a monthly rate, and an Enterprise plan for teams with advanced support and features.
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