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Transax

CRM and AI Sales Platform for Powersports, Harley & Specialty Dealerships

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Transax is a CRM and AI sales platform for powersports, Harley-Davidson, BRP, trailer, marine, RV, and equipment dealerships. It consolidates lead capture, communication, qualification, financing, and closing into a single system, replacing multiple disconnected tools while integrating with existing CRM, DMS, and website providers.

The platform includes a shared inbox for SMS, email, web forms, and Facebook leads; a quote builder with digital forms, e-signatures, and payment requests; soft credit prequalification; a website payment calculator; lender routing; trade-in tools; and Google Shopping and Facebook Marketplace sync. Nexus CRM adds response time tracking, dashboards, custom reports, and an AI assistant, while the AI Sales Agent handles 24/7 lead response, appointment booking, and model recommendations. Integrations cover DMS systems such as Lightspeed, DX1, and ZiiDMS, along with Zapier connectivity.

Transax serves independent and franchise dealers across powersports, trailers, heavy equipment, golf carts, marine, RV, e-bikes, rentals, and service-based dealerships. It is packaged in three editions — Essentials, Nexus CRM, and AI — sized to dealership needs, with mobile apps available on iOS and Android.

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