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Sella

B2B demand generation agency helping companies identify, engage and convert ideal accounts

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Sella is a B2B demand generation agency founded in 2015 that plans, implements and manages demand generation programs end to end for B2B tech companies. It addresses the need to build qualified pipeline through data-driven marketing rather than traditional approaches.

Its services include target list building for ideal customer profiles, data analysis and reporting, LinkedIn marketing, audience research with market research and persona development, content marketing, and intent-based tracking that uses AI tools to monitor which brands engage with you. Campaigns combine prospect list building, video snippets, thought leadership content, engagement and lead generation ads, social selling on LinkedIn, lead scoring, email nurturing, and sales email campaigns.

Sella works with B2B companies seeking to generate qualified leads. It offers three monthly plans — Builder, Video and Demand — each including a one-off discovery and campaign strategy engagement. The plans differ in scope: Builder covers three campaigns with prospect list building, video snippets, thought leadership content, ads and social selling for two LinkedIn accounts; Video adds professional video for profile and brand building; Demand adds lead scoring, email marketing to nurture leads and contacts, and sales email campaigns to move MQLs to SQLs.

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