RealEye
Online Research Platform with Webcam Eye Tracking
RealEye is a cloud-based platform for running eye-tracking studies in a web browser. Researchers create experiments with images, videos or live websites as stimuli, share them with participants via a link, and collect gaze data from a webcam without installing software. An AI deep neural network runs in the browser to detect the face and pupils and predict gaze points in real time, storing only the resulting text data.
Studies support display times, custom instructions, click and keystroke triggers, follow-up questions, and multilingual instructions. Data collection includes eye-tracking, attention and emotions, and mouse movements, clicks and keystrokes, with integration for external panels and survey tools. The online dashboard offers individual and aggregated heatmaps, gaze and fixation replays, AOIs, fixation and gaze metrics, filters by participant attributes, and export of raw and processed data, heatmaps and recordings. Team collaboration and a knowledge base are available.
RealEye is aimed at freelancers, companies, students, universities and researchers. It offers a free trial without a credit card, a 7-day trial period, and a free plan; panelists can be hired per participant, and additional participant slots are purchased per billing period. Training is included in selected licenses, and an education offer is available.
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