Qualifio

Qualifio is a data collection platform for marketers who want to run interactive campaigns and gather first- and zero-party data with consent. It provides a no-code campaign builder with more than 50 interactive formats, including quizzes, polls, games, jackpots, and instant wins, along with forms and opt-ins. Campaigns can be published across websites, mobile apps, landing pages, and social channels, and the collected data can be shared with CRM, CDP, PIM, and other marketing tools through native integrations or custom connections. The platform includes a GDPR Toolbox for consent management, privacy notices, data export and deletion, and GDPR activity tracking.

Qualifio offers real-time performance dashboards, reporting, segmentation, and personalization options, with advanced customization to match brand identity. It also includes reward programs, prize and winner management, and external event support. AI agents are being developed on the Ibexa Agentic Marketing Platform, with pre-built agents planned for GDPR-safe opt-ins, variable mapping, multilingual content, and pre-publish error checks.

The platform is aimed at marketing teams in retail, media, sports, and FMCG, and is available in Standard and Advanced editions. Both are seat-based and include Agentic Core; Standard covers one market and two brands with three hubs, while Advanced covers two markets and three brands with five hubs.