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Ometria

The customer data & experience platform for retail

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Ometria is a customer data and experience platform (CDXP) built specifically for retail brands. It solves the challenge of unifying customer data from disparate sources—such as ecommerce platforms, data warehouses, ERPs, websites, mobile apps, point-of-sale systems, loyalty programs, and customer support tools—and using that consolidated data to deliver personalized marketing experiences across multiple channels.

The platform is organized into three main layers: data ingestion and consolidation (including identity resolution and consent management), data insight (advanced segmentation, predictive analytics, and marketing reporting), and experience orchestration and delivery. It supports channels including email, SMS, mobile push, website, direct mail, ads and retargeting, in-store and customer service interactions, and customer loyalty. At its core is Architect AI, an agentic AI that powers a suite of specialist agents for personalization. Ometria also integrates with common ecommerce and data platforms.

Ometria is designed for retail marketing teams. The website does not specify pricing, free plans, trials, or edition-based packaging.

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