Obviyo
Product-led growth for e-commerce
Obviyo is an AI-powered suite of applications for Shopify stores that matches products to shoppers based on real-time behavior. It addresses the problem of shoppers failing to discover relevant products, using buyer, behavioral, and contextual attributes linked to products of interest to personalize buying experiences and support revenue growth.
The product suite includes Personalization, Upsell & Cross-sell, Optimization (adaptive multivariate testing), Merchandizing AI (Growth Bots), Promo Bar, Email Pulse®, Acquisition Score, Product AI, and Acquisition Genie. It integrates natively with Shopify stores and popular themes, and includes Amazon Personalize on higher tiers. Components are activated without coding.
Obviyo is built for Shopify merchants of varying sizes, from small stores to large retailers. It is packaged as a free Starter plan (with branding), a Personalize plan, and an Enterprise plan, with a 14-day free trial. Paid plans are usage-based on monthly page views, include unlimited users, and offer onboarding assistance for paying subscribers; a dedicated Success Manager is available on Enterprise. Custom annual agreements are available for qualifying merchants.
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