Apten
Omni-channel AI agents for sales and marketing focused on student enrollment
Apten is an AI agent platform for higher education institutions that engages prospective and current students across SMS, voice, email, and webchat. It maintains a shared memory across channels, so conversations carry context from one stage of the student lifecycle to the next — from initial inquiry and application through enrollment, re-engagement, re-enrollment, and alumni outreach. Follow-ups are generated based on what each student has previously said rather than fixed templates.
Core capabilities include native CRM syncing with Salesforce and HubSpot, custom tools and actions for scheduling and payments, a REST API for managing students and context, and configurable message guardrails. The platform supports local presence dialing, automatic conversation tagging, real-time notifications via Slack, SMS, or email, and cold, warm, or scheduled call transfers to existing phone numbers. It is SOC 2 Type II audited with encryption at rest and in transit, and includes opt-out handling, quiet hours, and A2P 10DLC registration assistance.
Apten is aimed at admissions and enrollment teams at institutions. Implementation follows a fixed two-week path with hands-on conversation design support, prompt reviews, and training. Pricing details are not stated on the page.
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