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Vero

Multi-channel customer engagement platform for product-led teams

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Vero is a multi-channel customer engagement platform that sends personalized emails, SMS messages, and iOS/Android mobile push notifications based on user activity and product data. It helps product-led teams coordinate onboarding, lifecycle, and transactional messaging from a single platform, using custom attributes and activity tracking to target specific user segments.

Core capabilities include a visual journey builder for multi-step automations, broadcasts for one-to-many campaigns, and a drag-and-drop email editor with predesigned templates, Liquid personalization, dynamic data feeds, localization, and A/B testing. Reporting covers send, delivery, open, and click rates by campaign, variation, and language, with exportable analytics. Vero connects to data sources including Snowflake, BigQuery, Redshift, PostgreSQL, MySQL, Microsoft SQL Server, Google Sheets, and Segment, alongside reverse ETL tools like Hightouch and Census, and automation tools such as Zapier and Make. An MCP server allows AI agents including Claude, ChatGPT, and Notion to draft broadcasts, check journey status, and manage A/B tests, and a full API is available.

Vero is aimed at product-led and growth teams in SaaS, EdTech, marketplaces, and tech-enabled services. It offers a free account, a 14-day trial without a credit card, and a demo option.

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