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Turing Labs

Innovation-led Growth Operating System for consumer products

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Turing Labs is a domain-trained AI platform for consumer packaged goods R&D teams, built to help them decide which product bets to pursue, optimize formulations, and launch products. It addresses the problem of making high-stakes innovation decisions with incomplete confidence, where tradeoffs across cost, claims, nutrition, taste, and speed are often discovered only at shelf. The platform is designed to work with existing data and systems rather than requiring a data lake or new infrastructure first.

The system is organized around modules including ICQ for concept scoring and whitespace detection, OptimizerIQ (Luna) for formulation optimization, CostIQ, MemoryIQ, and a Revenue Engine. Luna is the underlying domain-trained AI engine, and the platform supports plain-language questions answered against a team's own formulations. It integrates with PLM, LIMS, ELN, ERP, spreadsheets, and lab records, and is available with optional on-premise deployment. Security certifications include SOC 2 Type II, ISO 27001, and GDPR compliance, with no training on customer data.

Turing Labs is aimed at CPG R&D and innovation teams, from large consumer brands to smaller and regional manufacturers. The platform is configured during setup against a company's categories and is described as ready to run from day one. Pricing details, plan tiers, and trial availability are not specified on these pages.

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