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StoryScale

Demo automation platform for GTM teams

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StoryScale is a no-code demo automation platform for go-to-market teams, allowing marketing, sales, and customer success to build, personalize, and share interactive product walkthroughs without engineering support. It addresses the need for buyers to explore a product on their own before scheduling a call, replacing static assets with self-guided tours that can be embedded on pages, sent in emails, and used across devices.

Core capabilities include capture and a basic editor with tooltips and hotspots, branching, video, forms, and branding controls, plus personalization by account, persona, or page. Analytics and lead routing are available, along with custom domains. Enterprise adds an account personalization wizard, custom personalization rules, SSO, advanced security review, and integrations with Salesforce, HubSpot, and 6sense. AI agents handle narrative tailoring and handoff routing in the background.

StoryScale is packaged as a free Starter plan with one published demo, a seat-based Growth edition for marketing teams (up to 10 seats), and a custom Enterprise edition with dedicated support. A trial is referenced in the FAQ, and demos can be used offline at events and kiosks.

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