Recurpay

Recurpay is a Shopify subscription app designed to help merchants launch, retain, and scale subscription businesses. It addresses the operational challenges of recurring commerce by providing tools for customer self-service, payment recovery, and subscription management, with the goal of reducing support workload and improving subscriber retention.

The platform includes a self-serve customer portal where subscribers can skip, pause, swap, reschedule, or cancel their subscriptions. Key features include smart dunning with intelligent retries to recover failed payments, a customizable subscription widget with AI-generated styling, mixed cart support for combining subscription and one-time products, and support for both physical and digital goods. Additional capabilities include prepaid gift subscriptions, flexible payment frequencies, auto-debits, subscription analytics, Recurpay Bots for tiered discounts and product swaps, email campaigns, build-a-box functionality, cancellation flows, and API and webhook access. The app integrates with Shopify's native checkout and supports payment partners including Stripe, Mollie, Cashfree, PayU, and Razorpay.

Recurpay is aimed at Shopify merchants seeking to run subscription programs without requiring developer resources. It offers 24/7 human support and an implementation team for onboarding. Pricing is structured in three monthly tiers: Launch, Popular, and Scale, all with 0% transaction fees. The plans differ in feature access, with higher tiers adding Recurpay Bots, email campaigns, AI-built widgets, advanced analytics, SSO and user permissions, API access, code editors for widgets and the customer portal, and an AI chatbot. The homepage also references a free start with no monthly fee until revenue is earned.