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Open Loyalty

API-first loyalty and gamification engine for enterprise programs

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Open Loyalty is a cloud-based loyalty and gamification platform that helps companies design and run customer retention programs. It addresses the need to reward purchases, engagement behaviors, and referrals across multiple touchpoints while integrating with existing commerce and marketing systems.

Core capabilities include a no-code campaign builder, loyalty analytics, and a REST API for connecting to e-commerce platforms, CRM, CDP, ESP, and POS systems. Available mechanics include points, multi-wallets, tiers, rewards, coupons, referrals, challenges, badges, leaderboards, and games of chance such as Spin the Wheel, Scratch & Win, lotteries, and raffles. The platform also offers a Product Catalog for SKU-level campaigns, AI image verification, and a Loyalty MCP server.

Open Loyalty targets enterprise organizations across retail, e-commerce, QSR, insurance, finance, sports, and CPG industries, serving developers, marketers, and product managers. It is offered as a SaaS platform with enterprise support, and the company provides demos and proof-of-concept engagements for prospective customers.

12 alternatives to Open Loyalty

Ranked by how well each tool replaces Open Loyalty: shared features, audience, price and popularity.

  1. TrueLoyal

    Loyalty software for consumer brands with receipt scanning.

    Covers 1 of 15 key features.

    66 out of 100 matchContact sales

  2. Gameball

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    Covers 3 of 15 key features.

    65 out of 100 match$399/mo

  3. Smile.io

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    Covers 3 of 15 key features and has a free plan.

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  4. Antavo

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    Covers 3 of 15 key features.

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  5. Loyalty Gator

    Customer loyalty program software with points, punch cards and gift cards

    Covers 8 of 15 key features.

    63 out of 100 match$59/mo

  6. OneWayLoyalty

    Customer loyalty platform turning first-time customers into repeat buyers.

    Covers 9 of 15 key features.

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  7. Affinity

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    62 out of 100 matchContact sales

  8. LoyaltyLion

    LoyaltyLion: Customer loyalty platform for ecommerce brands.

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    62 out of 100 match$199/mo

  9. sticky.io

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    Covers 8 of 15 key features.

    60 out of 100 match$499/mo

  10. Taggstar

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    Covers 5 of 15 key features.

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  11. Laylo

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    Covers 6 of 15 key features and has a free plan.

    Free plan
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  12. Loyalzoo

    Customer loyalty, marketing, and subscriptions for independent businesses.

    Covers 0 of 15 key features.

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