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KickoffLabs

Word of mouth marketing made easy with viral giveaways, referral programs, or product lauN

Visit KickoffLabs

KickoffLabs is a referral marketing platform for running viral giveaways, contests, waitlists, milestone reward programs, newsletter referral campaigns, and lead magnet opt-ins. It helps businesses grow email lists and social audiences through word-of-mouth by letting participants earn points and entries through referrals and other actions.

Campaigns can run as hosted landing pages, embedded widgets, popups, or through AnyForm, which connects to forms you already use. Features include leaderboards, referral tracking, contest actions, rewards, countdowns, A/B testing, custom domains, and fraud detection. Integrations cover email providers like Klaviyo, Mailchimp, and ActiveCampaign, website builders like Webflow, Wix, and Squarespace, Shopify, Facebook, Zapier, Make, and webhooks/API access. An API, JavaScript library, and webhooks are available for custom builds.

KickoffLabs is aimed at startups, small businesses, marketing teams, agencies managing client campaigns, and enterprise-scale giveaways. It offers a free plan to get started, with paid editions for additional scale, team accounts, and agency features. Done-for-you campaign services are also available.

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