haku

haku is an all-in-one platform for endurance events and nonprofits that brings registration, ticketing, fundraising, marketing, CRM, and event operations into one connected system. It is designed for race organizers and nonprofit teams that want to reduce the number of separate tools they manage, centralize participant and supporter data, and simplify workflows around registration launches, campaigns, and event-day operations.

The platform includes a native CRM, marketing and supporter engagement tools, fundraising and peer-to-peer programs, ticketing, auctions, gala management, and event operations. It supports high-demand registration launches and can sync data with Salesforce and other CRMs, while also integrating with platforms such as Facebook, Instagram, X, Stripe, Double the Donation, Google Analytics, Queue-it, MyLaps, Garmin, Strava, and Runna. haku is available across North America, South America, Europe, the Middle East, Australia, and internationally, with support for multiple currencies and payment methods depending on region.

haku is built for endurance organizers running races, marathons, triathlons, cycling events, corporate events, and multi-event portfolios, as well as nonprofits managing fundraising programs, runs and walks, peer-to-peer campaigns, ticketed events, auctions, and galas. Pricing is transaction-based rather than subscription or per-event, with no upfront, setup, or subscription fees; exact commercial terms, including payment processing, vary by organization and program.