Bluma

Bluma is an AI-powered platform designed to streamline the production of short-form video content for social media and advertising. It addresses the challenges of high costs, slow turnaround times, and coordination overhead typically associated with hiring agencies or individual creators, enabling teams to keep video production in-house and repeatable.

The platform offers a range of capabilities centered on cloning and iterating on existing content. Users can drop in a URL from TikTok, Instagram, or Meta Ads to de-edit and clone the video. Features include generating UGC-style videos with AI avatars and voices, building image and video generations within a visual canvas workflow, cloning and varying slideshows, and editing timelines and captions. A bulk editing tool allows users to turn one approved video into multiple variations using a spreadsheet-style editor. The platform also includes AI talking head videos, AI image generation, and cloud storage.

Bluma is aimed at creators, marketing teams, brands, and agencies producing short-form content for platforms like TikTok, Instagram Reels, and YouTube Shorts. It is packaged with self-serve Starter and Pro plans that are token-based, with higher tiers offering more tokens and storage. An Enterprise plan with concierge onboarding, custom template building, and dedicated support is also available.