Blogads

Blogads.com was an ad service for bloggers that launched in spring 2002 and is now closed. It provided a self-serve advertising model that let bloggers sell ad space directly, helping sites earn revenue before social media platforms established their own ad businesses.

Its signature format was the "blogad," an ad unit combining an image with link-filled text designed to read as part of the surrounding site content. The service is described as an early example of self-service advertising and native ad formats that later became common across social media platforms.

The site now serves as a retrospective documenting the company's history, the blogs it helped fund, and its role in the development of self-serve content advertising. No current plans, editions, or pricing are offered, as the service is no longer operating.