BDOW! (formerly Sumo)
Pop-up and form tool for turning website visitors into email subscribers
BDOW! is a lead generation tool built by the Showit team that helps businesses capture website visitors who would otherwise leave without converting. It addresses the common problem of low conversion rates, where the majority of site traffic departs without taking any action, by providing on-site campaigns that turn anonymous visitors into email subscribers and customers.
The tool offers a range of campaign types including pop-ups, opt-in forms, welcome mats, sticky bars, and scroll boxes. Key features include customizable design templates, advanced targeting rules based on device, page, URL, exit-intent, and referrer, as well as A/B testing, social proof notifications, and evergreen countdown timers. It also includes e-commerce capabilities such as discount codes, cart-abandonment recovery, and average-order-value boosters. BDOW! integrates with platforms like Showit, WordPress, Shopify, Kit, Flodesk, Mailchimp, and Klaviyo, and offers a built-in autoresponder for sending welcome emails and broadcasts.
BDOW! is designed for businesses of all sizes, particularly those using Showit, and is offered as a single Pro plan with a 14-day trial. The plan includes one site, 1,000 stored contacts, unlimited native email sends, and social proof pop-ups with 50,000 page views. Additional contact storage can be added via a slider, and the tool is available on both monthly and annual billing cycles.
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